Don’t let the lack of a plan hold you back from starting. So often, we get stuck in the planning stages before taking a single step towards our goal. It’s important to have a plan, yes – just be ready to throw that plan out the window the moment it doesn’t work. You have to walk forward with your imperfect plan, gather more information, revise, and execute on the new plan. The cycle just keeps going until you get to where you’re going.

You won’t ever have all the details.”


  • Understanding what a plan is
  • The planning formula
  • Course correcting
  • Challenges as part of the journey


Lori, Alli & Brit

Girlfriends & Business is for ambitious women who want to take their business, career, and life to the next level. Hosts Alli Webb, founder of Drybar, Lori Harder, founder of Lite Pink, and Brittany Driscoll, founder of Squeeze are your new virtual business besties bringing you the conversations, mentorship, and advice they wish they had while building their businesses.

They’re the girlfriends you’ve always wanted and they’re bringing you conversations and real-world insights with other female entrepreneurs, founders, and experts to help you grow and scale your business while balancing your life and relationships. Also available on a weekly basis – a roundtable chat between this powerhouse trio, who all have very unique and distinctive backgrounds ready to share their takeaways from their own experiences and ups and downs.

Get ready to laugh, cry, and be inspired while listening to real, approachable advice and authentic stories that will motivate you along your journey. They’ll be that reassuring voice you need to remind you, you don’t need to be an expert to start your own thing or get that raise! We got you and believe in you!


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